Sales
Win the listing, qualify hard, and close. The complete agent craft, taught the way it is actually done on a Dubai floor.
What good looks like.
Sales is the gear that brings the money in. When it slips, everything downstream starves. Most floors do not have a sales problem so much as a discipline problem: stock taken at the wrong price, leads worked without a system, deals lost at the close.
We teach the full cycle, from reading the market to closing and managing your own week. Real estate leads, the craft carries to any industry.
The course, module by module.
Self-paced online, with group and on-site options. Each module ends with a test, and completion earns the Academy's certificate. The titles and outcomes are below. The method itself is taught inside the course.
- 01
Reading the market
Know where the market really sits, where leads come from, and which portals carry weight.
- 02
Winning the listing
Pitch to win the mandate and get the paperwork right from day one.
- 03
Pricing to sell
Price from real evidence so stock moves instead of sitting.
- 04
Qualifying buyers
Separate genuine buyers from time-wasters and protect your pipeline.
- 05
Viewings and the buying cycle
Run viewings that move a buyer from interested to ready.
- 06
Closing
Ask for the business with confidence and handle the objection that follows.
- 07
Off-plan
Sell off-plan properly: payment plans, escrow, and the vision.
- 08
A repeatable client process
Handle every client the same reliable way, start to finish.
- 09
Managing yourself
Run your week to a rhythm that hits the numbers.
Hand it to us.
“My agents take overpriced stock, do not qualify, and chase leads that have already gone cold.”
If you would rather not build it in-house, we run the function for you, or place a trained professional into your team.
- 1Diagnose where the floor is leaking, from the stock you take to the deals you lose
- 2Install the disciplines and the weekly rhythm that close the gaps
- 3Or place trained agents, and step in with interim sales management where a manager is missing
The outcome
More signed mandates, better-priced stock, and a higher share of enquiries that turn into deals.
Is this you?
- Brokerages taking overpriced or unsellable stock
- Teams with leads coming in but conversion falling out
- Agents who want the full craft, fast
Ranges, not quotes.
Indicative ranges to help you plan. Final pricing is set per engagement. Full pricing ›
Sales, answered.
Is this only for real estate?+
No. Sales leads with real estate because that is our core, but the craft applies to any industry. The examples flex to your market.
Do you teach on our CRM?+
We train on Salesforce, PropSpace and HubSpot. If you use one of those, we teach on it directly.
How does someone get certified?+
Every module ends with a test. Complete them and you earn the Academy's certificate. KHDA accreditation is a separate workstream we are pursuing.
Get sales working.
Train your team on it, hand it to us to run, or place a trained professional. Tell us where you are and we will point you the right way.