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Marketing

Portals, content and paid lead generation that actually produce enquiries.

The function

What good looks like.

Marketing without a system is just spend. Listings sit unseen, the brand says nothing, and the ad budget disappears with nothing to show for it.

We cover the marketing function from portals and presentation to paid lead generation you can measure, so the pipeline fills on purpose.

Train

The course, module by module.

Self-paced online, with group and on-site options. Each module ends with a test, and completion earns the Academy's certificate. The titles and outcomes are below. The method itself is taught inside the course.

  1. 01

    Portals and exposure

    Get listings seen on the portals that matter.

  2. 02

    Compliant advertising

    Advertise correctly, with the right permits.

  3. 03

    Photography and the property pack

    Present a property so it sells itself.

  4. 04

    The listing presentation

    Win the seller with the pitch.

  5. 05

    Email and SMS campaigns

    Bring past contacts back to life.

  6. 06

    Paid lead generation

    Run Meta and Google to a cost per lead you can read.

  7. 07

    Brand and content

    Build a brand and a feed that earns attention.

Who it suits

Is this you?

  • Firms where the lead flow has dried up
  • Brands that look weaker than they should
  • Owners burning ad budget with nothing to show
Indicative pricing

Ranges, not quotes.

Individual course
AED 1,000 to 3,500
Group, per delegate per day
AED 1,200 to 2,000
Outsourced marketing
AED 4,000 to 20,000 per month, plus ad spend

Indicative ranges to help you plan. Final pricing is set per engagement. Full pricing

Questions

Marketing, answered.

Do you manage our ad spend?+

We build and run the funnels and report cost per lead. Ad spend is billed on top of the management fee.

Can you just train our marketer?+

Yes. We can train an in-house marketer to run it, or place one who already can.

How does someone get certified?+

Every module ends with a test. Complete them and you earn the Academy's certificate. KHDA accreditation is a separate workstream we are pursuing.